Who we are
Velir was founded in 2000 with the simple mission — to deliver exceptional outcomes through durable, long-lasting, relationships. Our first client, the Annie E. Casey Foundation (AECF) hired us to help reimagine their KIDS COUNT Data Book online to bring awareness to the health and well-being of children across the country. Not simply as a website, but as an engaging digital product that would drive policy and legislative changes, improving the lives of children across the country. We're incredibly fortunate that after more than two decades we still call AECF a client and to continue to support their mission.
Since our very first project, our teams have understood the importance of how great digital experiences improve how audiences interact with brands, and how those interactions can impact audience satisfaction, loyalty, and conversions — to drive outcomes. Like our experience with AECF and with each of our client relationships, we strive to ingrain ourselves as our client’s true strategic partner — not only building technology, but envisioning digital strategies and solutions that connect audiences, elevate brands, and drive business goals. Our integrated capabilities span the entire user journey offering deep expertise in customer experience (CX), Digital Experience Platforms (DXP), Content, and Data enabling innovative and impactful solutions.
“Velir's visionary combination of digital experience and data capabilities make it an exciting place to work because we get to develop innovative marketing strategies that leverage unified data to maximize ROI and profits for clients.”
Our evolution — digital + data
We believe that data is one of our clients most strategic assets in driving digital transformations and creating engaging digital experiences. We also believe that the modern marketing organization is data driven, so we take a data-led approach when designing solutions for our clients and work closely with them to provide insights that drive informed decision-making.
In 2023, Velir acquired Brooklyn Data, one of the leading data and analytics consultancies in the US. Since 2018, Brooklyn Data has been on the forefront of the rapidly growing cloud-data industry and has positioned themselves as leaders of the pack by investing heavily in developing capabilities around architecting the Modern Data Stack for clients and connecting it into key parts of the organization, most notably the marketing organization. The integration of Brooklyn Data as Velir’s Data Studio brings experienced digital marketing and DXP capabilities alongside leading data and insights to truly create a data-driven digital agency with unique and differentiated services. Our ability to use data to envision marketing strategies, optimize business outcomes, and develop personalized experiences, demonstrates the value of our Velir + Brooklyn Data "Better Together" approach.
From multi-billion-dollar global enterprises to the world’s leading nonprofits, we empower our clients to build trust and relationships with their audiences by creating engaging, personalized data-backed user experiences that foster long-term relationships and set them apart in a competitive market.
Our team of passionate professionals can now be found in over 30 States, Canada, the UK, and El Salvador, and we are committed to fostering an inclusive workforce that is a reflection of our community. As a company we derive strength and power by embracing diversity — our projects speak to wider audiences, our clients benefit from broader perspectives, and we all get the privilege of participating in a community surrounded by creative, unique, contributing individuals.
How we help
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Crafting Engaging Digital ExperiencesWe help clients understand audience behaviors, define audience journeys, form dynamic digital strategies, and design digital experiences that deliver business results.
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Empowering Clients with DataWe design robust data strategies and governance to establish a culture of data-driven decision-making that increases operational efficiency and drives stronger business outcomes.
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Enhancing Precision MarketingOur experts devise and implement precision marketing strategies that enhance customer engagement with targeted personalized, relevant content that maximizes conversion.
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Building Robust Technical InfrastructureWith experience across major digital experience platforms (DXPs) and the Modern Data Stack, we design, implement, and integrate a robust technology stack to foster client success.
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Optimizing Digital PerformanceWe can continuously enhance and improve client digital marketing programs with measurement and testing, data analysis, personalization, and ongoing support.
