Who We Are
Velir was founded in 2000 because we understood the importance of digital experiences in shaping how audiences interact with brands, and how the quality of those experiences impacts audience satisfaction, loyalty, and conversions.
Our first client, the Annie E. Casey Foundation, hired us to design and build a new website for their KIDS COUNT Data Book program, an application that reports on the health and well-being of children throughout the U.S. The success of this project established our bona fides as an agency and our talents for helping mission-based organizations craft memorable digital experiences. Today, the Annie E. Casey Foundation remains a client, but during our 20+ year partnership, Velir has evolved from a systems implementer to a full-service, data-driven experience agency that leverages insights to guide informed decision-making and develops innovative strategies that help our clients expand their digital reach.
From multi-billion-dollar global enterprises to the world’s leading nonprofits, we empower our clients to build trust and relationships with their audiences by creating engaging, personalized data-backed user experiences that foster long-term relationships and set them apart in a competitive market.
“Velir's visionary combination of digital experience and data capabilities make it an exciting place to work because we're constantly uncovering unique technical challenges and overcoming them to unlock the power our clients' data.”
Our Evolution – Digital + Data
As digital experiences have evolved, so have our services. Marketers collect more and more data across digital touchpoints, but often, they don’t know how to unify their data, interpret it, and derive actionable insights from it. So, we realized we could do that by arming our clients with data to help them better understand and engage their audiences and differentiate themselves in their industries.
That’s why we acquired Brooklyn Data Co. in 2023 and have incorporated them as our in-house data studio. As a leading data consultancy, we harness the power of data to drive innovation and deliver exceptional business intelligence. Our team combines cutting-edge technology with deep expertise to unlock insights and fuel transformative data strategies. With Velir’s digital experience and Brooklyn Data Co.’s data powers combined, we deliver inventive and impactful solutions that allow our clients to optimize their digital experiences with data.
How We Help
-
Crafting Engaging Digital ExperiencesWe help clients understand audience behaviors, define audience journeys, form dynamic digital strategies, and design digital experiences that deliver business results.
-
Empowering Clients with DataWe design robust data strategies and governance to establish a culture of data-driven decision-making that increases operational efficiency and drives stronger business outcomes.
-
Enhancing Precision MarketingOur experts devise and implement precision marketing strategies that enhance customer engagement with targeted personalized, relevant content that maximizes conversion.
-
Building Robust Technical InfrastructureWith experience across major digital experience platforms (DXPs) and the Modern Data Stack, we design, implement, and integrate a robust technology stack to foster client success.
-
Optimizing Digital PerformanceWe can continuously enhance and improve client digital marketing programs with measurement and testing, data analysis, personalization, and ongoing support.
